35 years of learning, leadership and building hospitality experiences.
From Taj’s service culture and operating excellence to developing ama Stays & Trails, a career shaped by people, purpose and the guest.
Discover my story ↗My journey spans 35 years with IHCL and the Tata Group, helping shape guest experiences, businesses and people. Today I bring those learnings to founders, hotel owners and developers building the next generation of hospitality ventures.
Two dimensions. One philosophy.
Explore the experience that shaped my outlook—and how it informs the work I do with owners and founders today.
From Taj’s service culture and operating excellence to developing ama Stays & Trails, a career shaped by people, purpose and the guest.
Discover my story ↗New hotels and resorts, portfolio expansion, guest experience, owner representation and stronger operating foundations.
See how I can help ↗A focused business review, a defined project from concept to launch, or continuing counsel to an owner or leadership team. The scope is shaped by the needs of the business—not a standard package. Discuss a mandate
The experience behind the advice
A successful hotel is more than a building, a brand or a business plan. It is how these elements work together, consistently, for the guest and the owner.
Over 35 years with IHCL and the Tata Group, I worked across hotel operations, new openings, service design, business excellence and brand development. As a founding member of ama Stays & Trails, I helped build and scale a luxury villa platform while preserving the guest experience and strengthening owner relationships.
Today, I bring that experience to independently owned hotels, hospitality entrepreneurs, developers and growing resort groups. My approach combines commercial discipline with an understanding of what makes a hospitality experience meaningful.
Connect with meWhere I can add value
Engagements can be project-based, for a defined transformation, or ongoing as a trusted advisor to owners and leadership teams.
Growth planning, new-market entry, business models, brand architecture and expansion frameworks for hotel, resort and villa businesses.
Concept development, positioning, product mix, planning briefs and coordination with architects and specialist consultants.
Brand promise, the end-to-end guest journey, service rituals, standards and experiences that guests remember.
Operating reviews, SOPs, leadership development, quality systems, process improvement and performance discipline.
Operator evaluation, brand onboarding, management agreement discussions and alignment of owner and operator objectives.
Improvement priorities, repositioning strategy, asset stewardship and long-term operating value.
Experience that shapes my work
From institution-building at IHCL to advising independent owners, my focus has been on making good ideas work at scale.
As a founding member of the brand, I helped scale a luxury villa portfolio from nine villas to more than 300 across 40 destinations. The work brought together brand standards, owner engagement, operational frameworks and guest experience as a single growth system.
Corporate business operations, new hotel planning and openings, and standards across Taj, Vivanta, Ginger and ama.
Senior assessor under the Tata Business Excellence Model, with assessment experience across 100+ hotels and Tata companies.
Designed process improvement and service standards, and trained more than 2,000 managers in continuous improvement.
Now supporting hotel and resort concepts, growth decisions, operator engagement, guest experience and operating performance.
How I work
The nature of each engagement differs, but the principles remain the same: be clear about the purpose, protect the guest promise and make the business commercially sound.
Understand the owner's intent, the market, the asset, the team and the commercial expectations before recommending a direction.
Bring together concept, positioning, investment priorities, operating systems and the people needed to deliver.
Translate decisions into practical milestones, clear accountability and measurable improvement.
Perspectives & areas of interest
Themes I explore with owners and leadership teams. These are areas of advisory focus, rather than links to published articles.
Designing the business, experience and operating model around genuine guest needs and long-term value.
Balancing consistent standards, owner economics, distribution capability and local distinctiveness.
Connecting service design with leadership behaviours, processes and accountability.
Your next chapter
Whether you are developing a new property, repositioning an existing asset or planning your next stage of growth, I would welcome a conversation about your ambition, challenges and the support you may need.
Start a conversation ↗